Donate
Help us create a world where every hospitality venue offers attractive, diverse, vegan options that are accessible to all guests.
Right now, vegan travelers settle for sad fruit plates while their companions enjoy gourmet hotel dining. Why would the mainstream guest opt-into this subpar experience? In order for the general public to opt-into plant-based offerings, they need to be attractive, abundant, and readily available. We've already flipped this sad script at hundreds of properties worldwide - and we're just getting started. Our work to make vegan dining a standard, not an afterthought, has given millions of people — who otherwise would not have asked for a vegan experience — the chance to make more ethical, sustainable choices when dining and traveling.
CRITICAL TIMING: Major hotel chains are finalizing their menu strategies RIGHT NOW.
Through partnerships with the World Sustainable Hospitality Alliance (representing the top 35 hotel chains) and other industry-leading groups, we embed plant-based standards directly into corporate guidance. When we train and certify one property, we influence hundreds more simultaneously. This means your donation doesn't just change one menu, it transforms the industry at large.
